The Gemlo blog

Notes for people who run events.

What attendees actually keep, how to follow up, how to show sponsors it worked. Written by Yossi, who builds Gemlo and answers his own email.

  1. Attendee retention · · 4 min read

    What attendees actually remember after a conference

    The “70% forgotten in 24 hours” figure is shaky. The forgetting research says something narrower, and it points to four things organizers can do in the first week so a session survives.

  2. Behind the build · · 5 min read

    We tested AI session takeaways on 10 real talks

    137 AI takeaways from ten recorded talks, graded line by line: what was accurate, where the AI went wrong, and what to check before trusting any AI summary.

  3. Sponsors · · 4 min read

    How to show sponsors their event worked, without selling your attendees

    A one-page sponsor report that answers what sponsors actually ask, using numbers you can defend, and without handing over attendee data people never agreed to share.

  4. How to · · 5 min read

    How to record a conference session on a phone

    A practical setup for recording talks and panels with an ordinary phone: where to put it, how to ask speakers, what goes wrong, and a one-minute checklist for volunteers.

  5. Templates · · 5 min read

    The post-event recap email, built around takeaways

    A recap email template that leads with what people learned and leaves your attendance numbers for later. Includes the full template, a worked example, subject lines and send timing.